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Mastering Full Stack Marketing with Michelle Killebrew: Insights and Strategies for Digital Success
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Episode Description
Discover the power of full stack marketing with industry expert Michelle Killebrew. Learn about key strategies like market research, client engagement, and leveraging Gen AI tools such as ChatGPT, Perplexity, and Claude for marketing success. Uncover insights into optimizing digital campaigns, effective use of analytics, and the future impact of AI on SEO. Don’t miss actionable advice for marketers and business owners looking to dominate their digital marketing efforts.
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Michelle Killebrew
Michelle Killebrew grew up in the heart of Silicon Valley, where she began her career amidst numerous software organizations. She launched her professional journey in product management, focusing on web application mobility. Her initial marketing role was in marketing research at the first online behavioral analytics company. This experience provided her with a deep understanding of the divergence between self-reported data and actual behavior, instilling a robust foundation in analytics and digital behavior. Over time, Michelle expanded her expertise through various positions at multiple B2B2C marketing technology companies, continuously building on her comprehensive knowledge of digital analytics and marketing technology.